Green Toad Fine Pigments Branding
This project was designed in Illustrator and Photoshop for the Graphic Design 2 class at the Massachusetts College
of Art and Design during the Fall 2020 semester, and revisited during the Spring 2022 semester. The hypothetical client is a small paint company that makes home-delivered paint kits.
Most pigment powders on the market currently are marketed towards master artists. Green Toad is inspired by the flora and fauna of our childhood stories, reaching a new audience and creates an entirely new making experience & process.